Sheila Price, Southern Wesleyan University graphic designer, created the logo with input from the board of directors of the chamber. The new logo symbolizes the mountains, lakes and sunshine of Pickens County.

“It is fresh, easily readable and identifies us at a glance,” said Kent Dykes, president of the Easley Chamber. “We will still have our chamber seal, which has been in existence for more than 10 years. The board feels this new chamber logo and its fresh colors will improve our branding.”